Innovative Dining Comes to XO Flights Through C3 Collaboration 

Oct 13, 2023

Two tech-forward companies have come together to reimagine dining onboard private jets and bring private flyers even more choice.  

XO, the world’s premier private aviation network announced an exclusive partnership with C3, the innovative food and beverage company, to reimagine dining onboard private jets and bring flyers even more choice.   

XO has continually strived to revolutionize air mobility by bringing transparent pricing and more efficient and instant booking options to more than 2,400 safety-vetted aircraft. Now XO delivers private flyers a portfolio of world-class culinary brands to be enjoyed inflight with just a tap of their mobile device through its partnership with C3.   

Flyers on select shared flights from New York to South Florida, the most popular XO shared flight route, can now savor the same world-class C3 culinary delights they're used to on the ground – while in the sky. Through this exclusive partnership, flyers can also build their own bespoke catering menu from multiple restaurants all in one order. This personalized dining experience from top restaurants is a first in aviation.   

Diego Sabino, Head of Private Dining at XO, commented: “Elevated culinary experiences have always been synonymous with private travel. By merging the innovation of XO with the culinary creativity of C3, we aim to redefine what it means to have instant access and ultimate choice for inflight dining. Our collaboration ensures that each passenger, on every flight, has a dining experience that's as unique as their journey.”   

Sergey Petrossov, Chief Growth and Digital Officer at Vista, said: “Private flyers recognize XO for the efficiency we bring to the end-to-end private flying experience. Through our advanced technology and mobile app – which enhance private jet accessibility, transparency, and the value of its offerings – XO is built to provide private flyers with more choice. Our shared flights from New York to Florida continue to grow and resemble how this industry is moving towards more innovative flying solutions.  

As companies that share a commitment to innovation and excellence, we are excited to partner together. Like XO, C3 utilizes technology to create an accessible and elevated experience – in their case, through world-class culinary talent.”   

Sam Nazarian, Founder at C3, said: “We are so thrilled and humbled to disrupt the most coveted world of aviation with the world of C3’s culinary brands and technology as we partner with the exceptional, best-in-class team at XO. With this partnership, C3 has developed a custom pre-ordering technology, ‘GO by Citizens,’ for XO passengers, so we can meet each client’s cravings with ease and efficiency.”

The collaboration presents unique, innovative dining selections from seven C3 culinary concepts: the health-conscious offerings of Plant Nation, the Tuscan flavors of Dario Cecchini’s Cicci di Carne, the Mediterranean flavors of Soom Soom, the Mexican flavors of Hecho Libre, Krispy Rice from the team behind sbe’s iconic sushi concept, Katsuya, European-inspired breakfast by EllaMia, delicious sweets from Cindy Lou’s Cookies, and many more to come — these seven concepts are just the beginning.   

Upon booking, XO provides each eligible client with a personalized link, allowing them to customize their inflight dining experience according to their preference through C3’s proprietary ‘GO by Citizens’ technology. With XO, choice is the ultimate freedom.